During the last 20 years the barcode got an important role in Retail sector:
fast check out, pricing and on time stock checking
Every identification system, currently used, is based on Barcode printing such as UPC\EAN\GTIN. These systems are not able to guarantee product’s authenticity:
They are duplicable, they need precious space and they could become unreadable
IT IS NOT ANOTHER BARCODE
We are changing Packaging Communication World……
… from Static
Today, Communication must be Fast and Smart, it must be able to give information but even more
it must engage the consumers, mainly Millennials, with interactive contents.
It is easy to understand how traditional printed communication is absolutely static and obsolete:
space on the Packaging is limited and inappropriate to give to consumers full information
…into Dynamic
Dynamic Communication is the winning solution. StealthCode® is the most advanced system for Dynamic Communication. Thanks to StealthCode®, the Product is always in evolution, constantly updated, interactive and trackable
… The space is unlimited …
HOW DOES IT WORK?
“StealthCode®” solution is based on Digimarc® registered technology for the setting
of an unique data, imperceptible to human eye, inside a printed product.
The code is embedded thanks to an inclusive technology that allows
no duplication and no reproduction
IT IS UNIQUE
Thanks to the “StealthCode®” App, it is possible to scan the code and enjoy the contents of defined URL
StealthCode® more benefits for everybody
Interactive Communication with consumers, contents, coupon and promotion updated, product tracking,
Big Data collection for marketing and Brand Loyalty …
more and more !
NO SPECIAL PRESS PROCESS IS REQUIRED
The system does not require special press processes, special ink or varnish, it needs no space and it has no bad impact on design: It is the best and right solution for any kind of printed product.
We ensure the success of your Communication in every market
FREE APP
The use is very simple and intuitive. Scan the product with a Smartphone or a Tablet using the free StealthCode® App (customizable on request) to enjoy the content
IMPERCEPTIBLE CODE
It is a patented code, imperceptible to the human eye, but present overall the packaging surface. Simply scanning with the APP you enter into an interactive and updated world
PRODUCT CYCLE - PLM
“StealthCode®” is the best solution for full product cycle: production, stock, logistics, retail,
Big Data management, consumer and recycle
MARKET AND APPLICATION
“StealthCode®” applications, and markets in which it can be used, are unlimited.
Here you are just few examples…
The only limit is the fantasy …
Brand
360° Brand and Product Communication
Full product information
Interactive Communication with consumers (Custom Engagement)
Promotion and Coupon Customization
Updated warning (i.e. allergies etc)
Updated contents
Multilanguage management of contents
Product tracking
Packaging artwork improvement
Customizable App
Protection
360° Authenticity and Origin Guaranteed
Protection from misuse or falsification
Brand Authenticity Protection
Producers/groups of producers Protection
Protected Designations of Origin (PDOs)
Protected Geographical Indications (PGIs)
Traditional Speciality Guaranteed (TSG)
Organic & Food Safety Origin Guaranteed
Consumer
From Passive Consumer into Active Consumer
Updated contents and promotions
Improves In-store Shopping Experience
Fast check out
Full and updated product information
Full Updated warning (allergies, calories, vegan etc)
Leading actor for product improvement
Original Product Certification
Retail
In-store optimization and profits improvement
Deeper in-store engagement opportunities for retailers
Profits improvement
Improves In-store Customer Shopping Experience
In-store Instant Promotion Engagement
Faster Checkout; the code is imperceptible repeated multiple times over package. Checkout clerks and shoppers using self-checkout can more quickly scan items
Updated in-stock check
Production
Product traceability during full production cycle – PLM
Production control
Quality control
Product safety
Updated warehouse management
Updated logistics tracking
Full updated product information
Full product traceability from production to shipment
Markets
One solution for every market
Textile
Ceramic
Wood Decoration
Pharmaceutical
Food & Beverage
Vending Machines
Pet Food
Environment & Agriculture
Factory
Etc
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PARTNERS
Our Partners are the best reference companies in Label and Packaging Markets.
They are Brand, Converter, Repro-house, Retail, Flexo-Offset-Gravure-Digital plate and printing Producer.
Data Manager and Web Platform Engineers. able to support this epochal revolution
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